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Posted
I am looking for some feedback on ways to promote my organizations eLearning courses. Does anybody have experience with the promotion of their online learning?

What is a good and small investment way to let the world know that you offer online courses? For my company it is specific to the automotive industry.

Thanks,
Shawn


Shawn Ryder
Vice President
AUTO UNIVERSITY http://www.autouniversity.com
Telephone: (800) 344-4100
E-mail: shawn.ryder@autouniversity.com
 
Posts: 4 | Registered: January 14, 2008Reply With QuoteReport This Post
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Perhaps surprisingly, this question has made me think a great deal:

Is marketing elearning any different from marketing anything else?

If not, then it may be good to read and follow the materials from mavens like Rich Schefren, Jeff Walker and others.


--john
 
Posts: 544 | Location: New Mexico, USA | Registered: September 17, 2005Reply With QuoteReport This Post
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Thanks John! I have actually never heard of either one of these guys, but will look into what they say.

Do you have experience with reading their materials?


Shawn Ryder
Vice President
AUTO UNIVERSITY http://www.autouniversity.com
Telephone: (800) 344-4100
E-mail: shawn.ryder@autouniversity.com
 
Posts: 4 | Registered: January 14, 2008Reply With QuoteReport This Post
Posted Hide Post
I read Schefren's "Manifesto" and his "Attention Age Doctrine" and am now a client of his. I have heard both men speak. Jeff is the guru of product launches. Rich's website is www.strategicprofits.com


--john
 
Posts: 544 | Location: New Mexico, USA | Registered: September 17, 2005Reply With QuoteReport This Post
Posted Hide Post
Try Jay Conrad Levinson - A Good Hard Kick in the Pants and Guerilla Marketing
 
Posts: 890 | Registered: August 16, 2006Reply With QuoteReport This Post
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