ASTD Homepage    ASTD Discussion Boards  Hop To Forum Categories  Training Fundamentals    defining roles of trainer vs. sales manager
Go
New
Find
Notify
Tools
Reply
  
-star Rating Rate It!  Login/Join 
Posted
My organization has not defined the training roles and responsibilities of sales trainers vs. sales managers. This makes it difficult for managers to effectively support training and is a barrier to employee success after training. Many managers seem to feel that because there are dedicated trainers on staff, they have no accountability for reinforcing learning or holding their employees accountable for their performance after training. As you can imagine, this is a huge roadblock to the effectiveness of training and the success of our employees.

I'm putting together a draft of recommended roles and responsibilities for the head of my department. I's there anyone with experience in a sales environment that has been through this excercise? I'd love to see what you've put together or hear your suggestions.
 
Posts: 29 | Location: Orange County, CA | Registered: May 11, 2005Reply With QuoteReport This Post
Posted Hide Post
The manager of a department or division is "in charge" of training in that department. Depending on the size of the organization, one can take his/her first assistants to actually plan, implement, and conduct training, with the sales manager regularly pitching in. Besides that, there should be line trainers, i.e. experienced employees who train new-comers.


Hospitality, Training, and Management Consultant and Trainer
http://www.easytraining.com
 
Posts: 1 | Location: Vancouver, B.C., Canada | Registered: March 04, 2007Reply With QuoteReport This Post
  Powered by Social Strata  
 

ASTD Homepage    ASTD Discussion Boards  Hop To Forum Categories  Training Fundamentals    defining roles of trainer vs. sales manager

© American Society for Training & Development (ASTD)
Linking People, Learning and Performance
Terms and Conditions
1640 King Street, Box 1443 . Alexandria, Virginia, 22313-2043, USA
Phone: 703.683.8100 . Fax: 703.683.8103